LIVE · v04.2.1 routing.engine = ✓ 18/18 PSPs p95 = 240ms · auth = 98.7% EUR · UTC · cluster eu-west-3
~/console $ open route

CUSTOMERS · case studies · industry breakdown · stats

Merchants doing €100M+/year route with Whaliepay.

Six European merchants, six industries, one routing engine. Auth uplift, FX savings, ledger time saved — sourced from the customer's own console, signed off by their CFO for publication.

// aggregate stats

What customers see in the first 90 days, on average

Sourced from our 280-customer install base. Filter excludes the bottom decile (customers whose declining auth had a non-routing root cause), but otherwise reflects the median experience.

+3.8bpavg auth uplift
−0.12%cost-to-process saved
40h/mo ledger time saved
5 daysavg migration time
// case studies

Six merchants. Six rails. One routing engine.

Each case study is published with the customer's permission, with the metrics drawn directly from their Whaliepay console. We omit nothing material; we round to the nearest €100k.

Halcyon ApparelFR · marketplace · 12 countries
€80MGMV

From single-PSP fatigue to multi-rail confidence

The problem: Sat at 92.1% auth on Stripe-only across 12 EU countries. Italy and Spain expansion pulled the rate down further, with no visibility into which BIN ranges were failing where.

Whaliepay solution: Routed primarily through Stripe in FR/UK, Adyen in IT/ES, Mollie for SEPA. BIN-level fallback to Checkout.com on a 0.4% segment.

+5.2%auth uplift
€1.4Mannual recovered
18h/mo ledger saved
"The cheque cleared in week two. We moved from arguing with one PSP about IT BINs to watching our auth rate climb every day." Mira Vasel · Payments lead · Halcyon
Tessera SaaSDE · subscription · 62 staff
€40MARR

FX optimisation paid for the platform in quarter one

The problem: 60% of Tessera's revenue is GBP and USD, settled in EUR via a single acquirer at a 250bp FX markup. The CFO modeled €1.5M/year in hidden FX cost.

Whaliepay solution: FX optimisation engine moved EUR-to-GBP through their settlement bank at 60bp, EUR-to-USD through interbank at 75bp.

−180bpFX margin saved
€1.5Mannual saving
+0.9%auth uplift
"The FX optimisation alone was worth the platform. The routing uplift is the cherry on top, but the FX math closed the business case." Jonas Vermeer · CFO · Tessera
Mariner&Co TravelUK · booking · 220 staff
€220MGMV

From six PSP exports to one ledger close in four hours

The problem: Multi-entity travel group with six PSPs across UK/EU/US. Month-end ledger close took three weeks of finance team time, with auditor pushback on reconciliations.

Whaliepay solution: Unified ledger across six PSPs, PSP-stamped journal lines, bank reconciliation 4h after settlement.

3wk → 4daudit time
+2.1%auth uplift
62h/mo ledger saved
"The audit moved from three weeks to four days. Our auditors said it was the cleanest sample they'd seen in a multi-entity travel business." Sofia Marchetti · Controller · Mariner&Co
Northsail HomeIT · furniture e-com · 18 staff
€55MGMV

BIN-level routing rescued €600k of declined IT cards

The problem: Italian furniture e-commerce, premium baskets averaging €1,800. Auth rate at 86% on Stripe-only — Italian premium-segment BINs were declining at 18%.

Whaliepay solution: BIN-level routing — premium Italian BINs (~5% of traffic) re-routed to Worldline + Adyen, kept Stripe for the rest.

+4.7%auth uplift
€600kannual recovered
3 daysto migrate
"We didn't know how much money was hiding behind a 14% decline rate on a tiny BIN range. Whaliepay's console surfaced it on day three." Luca Rossi · Founder · Northsail
Greenwell EatsES · food delivery · 540 staff
€90MGMV

High-frequency micro-transactions, retry depth turned the auth around

The problem: Spanish food delivery, 3M monthly transactions, average ticket €18. Auth rate at 87% on Adyen-only, with declines from issuer side overnight (limit resets).

Whaliepay solution: Cascading retries with depth-3 across Adyen, Stripe, NUVEI in soft-decline scenarios. Hard-decline goes to wallet fallback.

+3.9%auth uplift
€1.8Mannual recovered
2.1xretry success
"At our basket size, every 1% of auth rate is real money. Whaliepay turned soft declines from a hidden tax into a recovered revenue stream." Andrea Soler · VP Finance · Greenwell Eats
Cobalt Bay GamingPT · iGaming · 320 staff
€150MGGR

3DS exemption optimizer cleared the regulator's frictionless target

The problem: Portuguese iGaming under PSD2 SCA, with 42% frictionless rate — well below the regulator's 70% target for low-risk players. Auth rate suffered from challenge fatigue.

Whaliepay solution: 3DS exemption optimizer routes low-risk players through the rail with the best frictionless rate by BIN, with TRA-exempt where allowed.

74%frictionless rate
+6.4%auth uplift
€2.1Mannual recovered
"We needed to move the frictionless rate above 70% in 90 days. Whaliepay got us there in 38. Our regulator review went from a quarterly headache to a non-event." Inês Carvalho · COO · Cobalt Bay
// industry breakdown

Where the 280 merchants ship from

Whaliepay is sector-agnostic by design, but the routing engine learns each vertical's quirks — basket size, decline patterns, 3DS challenge rates. Here is the distribution of our customer base by industry.

Retail / D2C
28%
SaaS / subscription
22%
Travel / booking
18%
Food / delivery
12%
Marketplaces
12%
iGaming / gambling
8%

"Whaliepay is the first vendor where finance and engineering both wanted to renew at year one. The routing engine moved the auth rate, the unified ledger moved the audit cycle, and the SDK is the kind of thing engineers don't roll their eyes at on day two."

Jakob Mendel · Head of Finance Engineering · Lumen Vista (€340M B2B marketplace)

// merchants of record

A small slice of who's routing through us

Halcyon Tessera Mariner&Co Northsail Greenwell Cobalt Bay Spindrift Lumen Vista Argosy Periwinkle Maelstrom Verdigris

Want to see your numbers in this list?

A routing audit on your real declined-transaction CSV models the uplift in five working days. NDA-signed. We share the projection back as a PDF, then you decide.